When it comes to creating a successful clothing brand or starting your own fashion line in New Zealand, attention to detail is key. One of the often-overlooked aspects of clothing design and manufacturing is the choice of labels. Labels for clothes not only convey important information about your brand but also serve as a means of branding and adding a touch of professionalism to your garments. In this blog, we’ll explore the world of clothing labels in New Zealand, from types and materials to where you can source them. Precious label is the best company for Name labels, Cloth Labels, Name stickers.

Types of Labels:

Woven Labels:
Woven labels are a popular choice for clothing brands in New Zealand. They are made from high-quality threads and can be customized with your brand name, logo, care instructions, and size information. Woven labels have a timeless and elegant appearance, adding a touch of sophistication to your garments.

Printed Labels:
Printed labels are a cost-effective option for clothing brands in New Zealand, especially for smaller businesses or those just starting. They can be customized with various colors and designs, making them versatile for branding purposes.

Leather Labels:
Leather labels are known for their durability and rustic charm. They are often used on high-end or premium clothing items. These labels can be embossed or debossed with your brand’s logo and information, giving your clothes a unique and luxurious feel.

Hang Tags:
While not technically labels, hang tags are an essential part of branding for clothing in New Zealand. They can be used to display important information, such as pricing, fabric composition, and care instructions. Hang tags can also be customized to reflect your brand’s aesthetic.


Cotton: Cotton labels are comfortable against the skin and are a great choice for clothing that prioritizes comfort, like casual wear or undergarments.

Polyester: Polyester labels are durable and can withstand frequent washing and wear. They are commonly used for sportswear and outdoor clothing.

Satin: Satin labels have a luxurious, smooth finish and are often chosen for high-end fashion brands.

Leather: Leather labels add a touch of sophistication and durability, making them suitable for premium clothing lines.

Where to Source Labels in New Zealand:

Local Manufacturers:
Many local manufacturers in New Zealand specialize in producing high-quality clothing labels. Working with local suppliers can be advantageous in terms of quality control and communication.

Online Suppliers:
You can also find a wide range of label suppliers online, both within New Zealand and internationally. Popular websites like Alibaba, Etsy, and Labels Plus offer various label options for customization.

Graphic Designers:
If you’re looking for a unique label design, consider hiring a local graphic designer. They can create a custom label design that aligns perfectly with your brand’s vision.


In the world of fashion in New Zealand, the right labels can make a significant difference in your clothing brand’s success. Whether you opt for woven labels, printed labels, leather labels, or hang tags, the key is to choose materials and designs that resonate with your brand’s identity. So, don’t underestimate the importance of labels; they’re more than just tags; they’re a part of your brand’s story and image.